8/31/2023 0 Comments Blackened whiskey truckWe love to look at whiskey and identify, like I want to geek out on the barrel process, I want to geek out on how these processes all come together and for him it was elements he brought forward, when he was a cadet at West Point he was friends with the organist in the cathedral and there was the third largest organ in the United States and there was a note on that organ that the organist would only play for a very limited time because it would vibrate the building so drastically that he was afraid to compromise the integrity of the building. What I always appreciated about Dave and I feel I have a similar mentality is that we are whiskey nerds first and foremost. I have known Dave for many years, I was formally the master distiller for straight hands whiskey and we were in the same circles. Talking of Dave Pickerell, can you explain what he was trying to achieve when he originally came up with this for the band? What they wanted was to make a world class whiskey and that’s why they sought out Dave Pickerell who was the legendary distillery for both Makers Mark and Whistle Pig and they wanted him, they said look we know how to make music, you know how to make whiskey, we want you to create one of the best whiskeys that you could possibly make and we want to collaborate with you on that. They didn’t want to just buy a cheap whiskey and slap Metallica all over it and just try and sell it just to the fans. The beauty of this whiskey is that they wanted to create a whiskey that stood well on its own. That opens up an interesting question: how much of their success of the brand is actually spurred on by their fans or is it going outside of that demographic as well? Metallica have been around for so long, obviously there are some members of the band that don’t drink whiskey, but there are a couple of members that do drink whiskey so for them it was really important to find another way to connect with their fans, audience, and to create a world-class whiskey that really matches the level of experience and really kind of legend that the band has brought to the world with their own music. I think most rock stars have had their dance with whiskey throughout their careers. Can we start off with the obvious question: why would rock stars want a whiskey brand? Easy to find on a crowded bar and easy to pour.Thank you for joining me Rob. Tall in stature, with a long neck and a distinctive, angular shoulder, our bespoke bottle was crafted with the barman in mind. Expect a long and smooth finish with slightly creamy hints of butterscotch taffy, maple and honey. The flavor builds with notes of honey, cinnamon, allspice, clove and mint, with unexpected apricot lingering underneath. The spirit has a warm, honey-amber color. Burnt caramel, oak and honey are present on the nose, with moderate hints of spice upon first taste. The process the whiskey undergoes is intense the flavor is anything but. Using our proprietary sonic-enhancement system BLACK NOISE™, the whiskey is pummeled by sound, causing it to seep deeper into the barrel, where it picks up additional wood flavor characteristics. The result is an added apricot note that plays perfectly alongside the honey and caramel tones of the pre-finished spirit.Īfter the whiskeys have been combined in the black brandy casks for finishing, they’re jolted back to life by the unmistakable, earth-shattering music of Metallica. For BLACKENED, Dave chose to finish the whiskey in black brandy casks. By resting the whiskey in the barrel of another spirit during the maturation phase, the whiskey picks up some of the unique, residual flavors left behind in the barrel. Predominately bourbon, the sweetness of BLACKENED pairs perfectly with the savory spice offered by the high rye composition.ĭave is renown for his whiskey finishes-an aspect he calls “flavoring for adults”. Each of the whiskeys offer unique flavor that play a key role in the final spirit. BLACKENED American Whiskey is a marriage of the finest bourbons, ryes & whiskeys, hand selected by Dave himself.
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